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Tuesday, September 13, 2005

M-Commerce

There is no straightforward definition of m-commerce. It is not just a transfer from e-commerce to mobile device. Cause of some technical and physical restrications, only appriciate service in e-commerce can be ported to m-commerce. As we know, the mobile device is portability, secure interaction capability, personalisation and its display size and bandwidth. The e-commerce must make sensiable and creative use of mobile devices.
Here we discussed some of the issues concerned with m-commerce.
Technological trends:
- SIM Toolkit and similar technology valid for low-end terminals.
- High-end terminals theat can be expected to support Java soon.
- IP-applications over Java.
- Advanced messaging formats, such as EMS and MMS, also we should pay much attenction to relating services.
- GPRS and forcoming network services, network infrastructures.
- Localisation infrastructure, facilitate for daily life.
Although we have mentioned such a lot of technical study and implement spot, we should never forget all these trends were originated by the customer. Only the user can leverage technology.
From all these technological moves, a lot of useful business models come into being.
Location based services, a relatively mature service will be magnatitude widly.
Micropayment, gives people fast and instinct payment method, many profit group should corperate with each other can the future will be brilliant.
Of course advertising can injure every place and every time. Friendly and advicable adbertise will be a good clothes.

As for the personlisation charactor of the mobile device, the mobile device may be convert to an identification of the person who hold it. And if such, the proxy will be a new service with greatest potential.

For all of these new models, we need a platform to support it. There will be a huge space for researchers and merchants.

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